Social Media Marketing Jump eBook:
In 2013, more marketers looked to social media marketing with more value. About 86% of them cited that social media is a significant part of their business, while 89% of them said that it benefits them by increasing their exposure to the market.
Social media marketing can give several benefits, such as increased exposure, improved traffic, more loyal fans, increased leads, new business relationships, improved search engine ranking, increased sales, reduced
marketing costs, and better marketplace insight.